Client Muse & Friends

Scope
Creative direction, Branding, Graphic Design, Packaging, Illustration, Display Design, Styling

Year
2021-2026

Back in 2020, Chinese company Waytura came to me to help them create a whole visual identity for their new project Muse & Friends, a new skincare brand dedicated to pre-teenagers and teenagers in China. I ended up working with them for several years, creating everything for the brand - from the whole visual identity suite alongside custom typography and illustrations to the whole packaging range and store displays concepts.

 
The products are only available in China at the moment. Photography - credit to their respective owner.
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