Client: Prima

Year: 2021

I was commissioned by the lovely Prima team to create a series of illustrations for their 5 Day Stress Cleanse Campaign launching in January 2021. Each illustration represents a day of the week where one can focus on something special: Monday is Rise, Tuesday is Nourish, Wednesday is Move, Thursday is Breathe and Friday is Rest.

So what is the brand about? Prima is all about reclaiming health, happiness, connectivity...and all that is good (with a little help from CBD and Hemp). Prima is also B Corp which cares about the Planet as much as its people and it shows through their products and their community. Check them out here.